Step and repeat banners are those large photo backdrops that you often see used for event photography during red carpet and fashion events as well as during press conferences. They typically have repeating patterns printed on them, usually logos and emblems of the host of the event as well as those of event sponsors. Today, step and repeat banners are also used to add a glamorous feel to any event, including proms, birthdays, weddings and company parties. There’s been a renewed interest in step and repeat banners as photos taken in front of them can create brand impressions when shared on social media.
Step and repeat simply refers to the process of creating a layout where images are repeated multiple times, usually in a uniform pattern. While you can print whatever you want on a step and repeat banner, this layout is popular for these banners as it allows brand impressions to be made regardless of the angle a photographer uses when shooting subjects in front of the banner.
As of writing, the default price of a 48HourPrint.com step and repeat banner sized 5’ x 8’ (our most popular size) in 15 oz. vinyl, without the stands, and no grommets and pole pockets is around $432. The price of a step and repeat banner depends on the size, materials, other specifications such as additional grommets and pole pockets. The addition of a stand and expedited printing turnaround times will also affect the final cost of a banner. Be sure to check for promotions and discounts on the order page, as these will bring down the cost of your step and repeat banners.
Adobe Indesign has a special function specifically for step and repeat patterns. The specifics will vary with each version, but in most cases you should be able to do it this way:
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